Paid Media Advertising
With an average of over 3.5 billion searches per day and some 40,000 search queries every second, if you sell it, chances are someone is already Googling it. It’s not enough to pay to stand out from the crowd on page one of Google: it’s about making your dollars go as far as possible and reaching the right people, at the right time, for the lowest cost.
the possibilities of paid media
Rebel analyzes data to understand the complex relationships between your target audiences. Using a variety of tools and resources that allow us to develop custom audience targeting and private marketplace deals, Rebel can target your audiences on all of the channels they trust.
When we begin any engagement, the first place we look to ensure future success is the data and insights that you’ve already collected. We learn just as much from what hasn’t worked as from what has. We need to understand what you’ve done in the past before we can chart your future.
Video might have killed the radio star but it hasn’t limited the opportunity (or strength) of the medium. Ranging from traditional radio broadcasts with DJ endorsements to event sponsorship, satellite radio (SiriusXM), and now digital streaming radio (Pandora, Spotify, iHeartRadio, etc.) we’ve done it all—and we have the results to prove it.
Print advertising is still a valid way to reach consumers, business customers, and prospects to achieve brand awareness and drive digital conversations. With magazines, newspapers, and direct mail, there are a number of different options to getting your message into your audience’s hands.
Business owners can no longer ignore the impact Amazon is having on their business and business category. With insight and surgical skill, Rebel takes a comprehensive, integrated approach to how businesses sell and market themselves on the Amazon platform.
Programmatic is a word that gets thrown around a lot, but it’s not always clearly defined. As stewards of our clients’ media, part of our role is to turn highly technical information about the way in which advertising works into actionable, measurable media plans to drive your business forward.
What was the last memorable commercial you saw? Everyone has an answer. From traditional to digital, video advertising offers demonstrable lifts in brand awareness and impressions at cost. When combined with other channels, we’ve seen your marketing dollars go further and work harder time and again, ultimately lowering the cost of achieving your goals.
The good news for brands is that social media gives you a megaphone. The bad news? Everyone else has that megaphone, too.
How do you cut through the noise? Not by doing what everyone else does. It all starts with strategy.